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RR Donnelley's goal of engaging its employees was no small feat, with about 50,000 employees in 600 countries. Watermark Communications kept this goal in mind when writing an article about the company's community relations program.
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The Yellow Pages Publishers Association communicated with its members through a bimonthly newsletter that covered a diverse industry. Readers worked for large telecom providers as well as small publishing companies.
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In 2003 Sara Lee launched a new employee magazine after several years without a print publication for employees. Watermark Communications applied extensive employee communication experience when proofreading and editing the content of the premiere issue of this high-quality publication.
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SAVE International's member newsletter, Interactions, comes out each month. A global audience reads and contributes to the publication. The annual postconference edition has a twofold purpose: a follow-up for those who attended the annual meeting and a recap for those who did not attend.
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The Chicago chapter of the International Association of Business Communicators relies on its member newsletter to achieve various goals: keeping members apprised of society news, highlighting member activities and serving as a vehicle to hold the community together. This story gave readers a recap of a past event along with some useful tips.
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